When exhibiting at a major industry show, first impressions matter. For their presence at IFEX 2026, Andrew Ingredients wanted an exhibition stand that would capture attention from across the hall while creating a practical, welcoming space for conversations with customers and partners.

Our team was tasked with designing and building a stand that would deliver strong visual impact, clear brand recognition and an effective layout for showcasing their extensive product range.

The Design

Our design centred on a simple but powerful visual idea: elevating the “I” in Ingredients.

By building a striking central structure that emphasised the letter “I”, the stand achieved strong vertical presence and excellent visibility from the opposite side of the exhibition hall. This focal point immediately drew attention and helped guide visitors naturally toward the space.

The Build

The stand was constructed using the versatile T3 modular frame system, providing both flexibility and structural strength while allowing for a clean, professional finish.

Key features included:

• Full graphic cladding with high-quality printed panels
• Custom printed flooring to unify the overall visual design
• A bold central structure that anchored the entire space
• Integrated product displays running through the centre of the stand
• Four branded counters positioned around the centrepiece to showcase important business partnerships

The modular build ensured the stand could be installed efficiently while maintaining the high standards expected at a major exhibition.

The Result

The finished stand delivered a strong visual presence on the exhibition floor and provided multiple engagement points for visitors. The central display naturally encouraged foot traffic, while the surrounding counters created spaces for meaningful conversations with clients and partners.

By combining thoughtful design with high-impact large format graphics, the stand successfully reflected the strength of the Andrew Ingredients brand while showcasing their product range in a clear and engaging way.

Planning an Exhibition Stand?

Whether you’re attending a major industry event or launching a new product range, a well-designed exhibition stand can make all the difference. At Alexander Boyd Displays, we work closely with clients to create exhibition environments that attract attention, tell a story and support real business conversations.